Posted by: DrAlanRae | June 15, 2012

Digital Business Forum Survey

I’m running a research project for a major London University to help companies use digital techniques to improve performance. Your input to our survey thatexplores which topics interest you most and how you prefer to acquire know-how would be really helpful.  You can take the survey here.

We all know that working digitally lets you communicate with a much greater range of customers and collaborators. Social media, mobile and cloud computing and the tools for creating digital marketing materials greatly expand the richness and reach available to your company.

But it entails a steep learning curve.

We all need to acquire up to date and practical information. Some insights lie with practitioners, others lie within the research work and collaborative projects carried out by universities.So an effective network to link practitioners, academics and business people would create a knowledge base worth accessing.

Your help in defining the facilities and services of such a network will be invaluable. You can take the survey here.

The survey is carried out on behalf of a major London university and your data will be kept confidential at all times. I’m an Associate of the Market Research Society and so bound by their code of conduct

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